Lean Start-up: Adopt Ongoing Innovation! Premium

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Whether you are a budding start-up or a well-established company, the prospect of launching an innovation can be daunting. Is it too risky? Where do you start? What are the priorities? With his Lean start-up approach, the serial entrepreneur Éric Ries presents a methodology that combines long-term vision and quick iteration to improve, accelerate and sustain any innovation

 

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Lean Start-up : Adopt Ongoing Innovation!


Based on The Lean Startup by Eric Ries (Pearson 2012).