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Persuasion techniques that actually work
Change, Collective intelligence, Self-efficacy, Management, Action Tip
11 October 2022
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Action Tip

Persuasion techniques that actually work

What can you actually do to get someone who disagrees with you on a key matter to change
their mind?

Based on

Based on How minds change by David McRaney, Penguin Random House, 2022.

1/ Be honest with yourself before you start a dialog 

  • Why do you want to change their point of view? In other words, ask yourself what your own motives and opinions are, before trying to explore theirs.
  • Don’t view the discussion as a game in which there is a winner and a loser; one person who’s right and the other who’s wrong. View the debate as a real collaboration. Don’t assume the other person has bad intentions; don’t attribute “clichéd” motives to them based on their beliefs. We all have our own, personal reasons.
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Tagged with: generosity, face-to-face, persuasion, rewording, empathy, dialogue, effective communication, motivations, change, disagreement, open discussion, reliability, beliefs, clarity, Penguin Random House, productive collaboration, trust, respect, cognitive load, debate, opinion, patience, efficiency, questioning, David McRaney, breaks, transparency, How mind Change, nex ideas
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Florence Meyer
Published by Florence Meyer
Executive coach, change management expert, and author. Constantly on the lookout for the latest management and leadership trends. 
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