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Prospective et stratégie  :  Créer de la valeur

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Why not “disrupt” your market?

N° 269, September 2016

Based on “Three Steps Towards Market Domination” by W. Chan KIM and Renée Mauborgne (INSEAD Knowledge, March 2016) ; “Airbnb, Uber, and Others Used ‘Time Collapsing’ to Skyrocket From Zero to Millions” by Bill Carmody (Inc, August 2016) ; “Disruptive Innovation in Mature Industries” by Jane Williams (INSEAD Knowledege, November 2015).

Sprint: testing any idea in five days

N° 269, September 2016

Based on Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days by Jake Knapp, John Zeratsky and Braden Kowitz (Simon & Schuster, March 2016).

Creating an exceptional customer experience

N° 267, June 2016

Based on, inter alia “The Value of Customer Experience Quantified”, Webinar of Peter Kriss , (hbr.org, 2015), “Retail’s Future: Where Customer Experience and Employee Engagement Converge”, Eric Feinberg , (Foresee, 2015), “Une entreprise plus efficace grâce à l’expérience employé”, Bertrand Duperrin (www.duperrin.com, 2015) and an interview with Abubakr Safashatri, Marketing & Communication Manager EAU, Marriott International, Dubaï.

Prioritizing the employee and customer experience

N° 267, June 2016

Based on, inter alia “The Value of Customer Experience Quantified”, Webinar of Peter Kriss , (hbr.org, 2015), “Retail’s Future: Where Customer Experience and Employee Engagement Converge”, Eric Feinberg , (Foresee, 2015), “Une entreprise plus efficace grâce à l’expérience employé”, Bertrand Duperrin (www.duperrin.com, 2015).

blockchain revolution: disintermediation at work!

N° 267, June 2016

Based on Blockchain Revolution: How the Technology Behind Bitcoin Is Changing Money, Business, and the World by Don and Alex Tapscott (Portfolio, May 2016) ; « How Blockchain Technology Could Change The World » by Bernad Marr (Forbes, May 2016)

Turn your staff into customer experience ambassadors

N° 267, June 2016

Based on “The Value of Customer Experience, Quantified” by Peter Kriss (hbr.org webinar, 2015); “Retail’s Future: Where Customer Experience and Employee Engagement Converge” by Eric Feinberg (Foresee, 2015); and “How To Deliver Exceptional Customer Experience Through Smarter Employee Engagement” (QuestBack, March 2016).

How to spread excellence in your company

N° 246, May 2014

Based on Scaling Up Excellence: Getting to More Without Settling For Less by Robert Sutton and Huggy Rao (Crown Business, February 2014) and an interview with Jeff Booth, President & CEO, BuildDirect, April 2014.

Why should capitalism be “conscious”?

N° 234, March 2013

Based on Conscious Capitalism: Liberating the Heroic Spirit of Business by John Mackey and Raj Sisodia (Harvard Business Press, January 2013), “The Thought Leader Interview: William J. O’Rourke,” by Ann Graham (strategy + business, November 2012) and the interview with R Gopalakrishnan, director, Tata Sons, February 2013.

Etsy and the ‘maker’ revolution

N° 232, December 2012

Interview with Stéphanie Tramicheck, Etsy country manager France, November 2012.

SELCO India: An energy revolution in service to the poor

N° 232, December 2012

Interview with Dr. Harish Hande, founder and Managing Director, SELCO India.

References : 104     Page : 9 / 11
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