Real-world advice on how to incorporate AI into your business

The hype about artificial intelligence makes it seem confusing and complicated to integrate into your business. Here, experts give practical advice on who should to do it — and how.

“You don’t buy AI, you buy a product or software with AI” 

Based on an interview with Roy Pereira, CEO of Zoom.ai (December 2019). 

“AI revolutionized our media-buying process” 

Based on a conference videodocuments, and email correspondence with Ellinor Axell, sales and marketing director, B2B, Telenor. 

“It’s a human enterprise. That contributes to the trust element” 

Based on an interview with Abdi Aidid, director of legal research, Blue J Legal (December 2019). 

 

Excerpt from Business Digest N°302, December 2019 – January 2020

To go further

Read the full 3-part feature

Point of view

4 AI myths debunked

Interview

Real-world advice on how to incorporate AI into your business

Suggested reading

Where to learn more about artificial intelligence

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