Storytelling to mobilize others Premium

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With the recent attention given to fake news, manipulation of facts, hoaxes, and misinformation, it can seem like truth has become mangled by the digital revolution. But new weapons do exist for creating strong and fair discourse. You can use data to verify facts, strengthen your discernment, and construct sincere and powerful communications – a winning combination for creating stories to mobilize your stakeholders.

 
 

Excerpt from Business Digest N°287, June 2018

 

To go further

Read the full 3-parts feature

Point of View

Combining storytelling and big data

Interview with Giada Di Stefano, associate professor of strategy and business policy at HEC Paris

Using storytelling
to support transformation

It's up to you!

Become an inspirational
and sincere communicator!

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